Three Citrus Club bottles arranged in sunlight.

CITRUS CLUB.

Sparkling Citrus Aperitivo

Overview

A tactile visual system built around sunlight, citrus and Italian aperitivo culture. Designed to evoke warmth, texture and a sense of place.

The system

Rooted in warmth, texture and repetition. Every element works together to create a coherent brand world across touchpoints.

01 / VISUAL DIRECTION

Sun-drenched
and tactile.

A visual world shaped by warmth, texture and repetition. Natural light, rich surfaces and effortless detail.
Ruby Grapefruit bottle photographed from below in sunlight.
Bottle shadow projected on textured plaster.
Aperitivo table with Citrus Club drinks, citrus and food.

02 / SERVE RITUAL

Made for
moments.

Designed to be shared, from slow afternoons to golden hour. Rituals that feel effortless and memorable.
Citrus Club cocktail held in golden light.
Amalfi Lemon bottle served in a warm aperitivo setting.

03 / APPLICATIONS

A system built for touchpoints.

The Citrus Club identity comes to life across packaging, ritual objects, lifestyle moments and product presentation — each one connected by warmth, texture and intention.
STORIES
Citrus Club Instagram story featuring an aperitivo held in warm light.
Citrus Club Instagram story featuring a sunlit aperitivo table.
Citrus Club Instagram story featuring citrus fruit in a market net.
WEBSITE BANNER
Citrus Club collection shown on a website banner.
CITRUS CLUB
OUR APERITIVOFLAVOURSSHOP NOW

Made for
slow afternoons.

Citrus Club is made for aperitivo rituals, golden hour and the kind of conversations that linger long after the sun goes down.

DISCOVER THE COLLECTION

04 / TOUCHPOINTS

Objects that carry the feeling.

Packaging, coasters and small ritual objects extend the world of the brand beyond the image. The system becomes something people can keep, use and remember.
Citrus Club boxed set packaging.
Citrus Club coasters and drink.

05 / IDENTITY

Identity fragments

A system built from the natural character of the brand — tactile, textural and rooted in citrus and warmth.
Citrus fruit gathered in a mesh bag.
THE COLLECTION
Citrus aperitivo served on a car in warm afternoon light.
Sicilian Orange aperitivo shared at the table.
Ruby Grapefruit aperitivo, ice and effervescence in close detail.
Citrus Club drinks and aperitivo food viewed from above.
Amalfi Lemon bottle lifted into a bright Mediterranean sky.
Ruby Grapefruit bottle served at a sunlit table.

BUILT FOR THE RITUAL

From the bottle
to the table.

Every application keeps the same easy warmth: composed, tactile and made to be returned to.
Amalfi Lemon bottle in a sunlit interior.

Ready to build?

Let's create a visual system
that sets your brand apart.

START A PROJECT